Sector 62, Noida, Uttar Pradesh
Noida
Responsibilities:
€¢ Develop and execute comprehensive marketing plans and campaigns to promote LadurĂ©e products, including macarons, pastries, beverages, and gift items.
€¢ Collaborate with cross-functional teams, including product development, sales, and operations, to ensure alignment and consistency in marketing efforts.
€¢ Conduct market research and analysis to identify trends, opportunities, and competitive threats, and use insights to inform marketing strategy.
€¢ Manage digital marketing channels, including social media, email marketing, and website content, to engage customers and drive online sales.
€¢ Oversee the creation of marketing materials, including advertising collateral, packaging designs, and promotional displays, ensuring brand integrity and consistency.
€¢ Plan and execute special events, product launches, and promotional campaigns to drive foot traffic and generate buzz around LadurĂ©e offerings.
€¢ Monitor and analyse key performance metrics, such as sales data, website traffic, and social media engagement, to evaluate the effectiveness of marketing initiatives and optimize future strategies.
€¢ Stay abreast of industry trends, best practices, and emerging technologies in marketing, and make recommendations for continuous improvement and innovation.
Qualifications:
€¢ Minimum 5 years of experience in marketing roles, preferably in the luxury goods, hospitality, or food and beverage industry.
€¢ Proven track record of developing and executing successful marketing campaigns that drive brand awareness, customer engagement, and sales growth.
€¢ Strong strategic thinking and analytical skills, with the ability to translate market insights into actionable marketing plans.
€¢ Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams and influence stakeholders at all levels.
€¢ Creative mindset with a keen eye for design and attention to detail.
Experience | 3 - 6 Years |
Salary | 5 Lac To 11 Lac P.A. |
Industry | Financial Services / Banking, Investments / Insurance / Stock Market / Loan |
Qualification | M.B.A/PGDM |
Key Skills | Marketing Manager |
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